The FIFA World Cup is just around the corner, and Atlanta is transforming into a soccer city! And part of the celebrations include a brand new soccer arcade experience at Immersive Gamebox in Avalon. And you don’t wanna miss it! Keep scrolling for all the details.
What is Immersive Gamebox?

Immersive Gamebox is a global gaming venue that is revolutionizing the game… literally.
IGB offers multiplayer games that allow players to step inside the action, featuring state-of-the-art “Gameboxes” equipped with:
- 3D motion tracking
- projection mapping
- touch-sensitive walls
Perfect for everyone from casual players to competitive thrill-seekers, Immersive Gamebox is a super fun way to game the day away with your S.O., friends, or family!
Immersive Gamebox‘s Soccer Arcade

Soccer fever is building ahead of the World Cup, and Immersive Gamebox is bringing the heat with the launch of its all-new Soccer Arcade!
Designed to capture the pulse of match day, Soccer Arcade puts teams of 2–6 players at the center of the action, transforming them into the controllers inside signature Gameboxes. Powered by cutting-edge 3D motion tracking, projection mapping, and touch-sensitive walls, players compete across a series of fast-paced mini-games — no controllers required.
Soccer Arcade will ONLY be available at Immersive Gamebox in the U.S. between June 1, 2026 – July 19, 2026! You can learn more about the game (and snag your tickets) on their website, here!
The grand prize

As part of the launch of this amazing soccer experience, players across the globe will have the chance to compete for the grand prize. The competition culminates on July 19, the day of the 2026 World Cup Final.
The group sitting top of the global leaderboard will win the $10,000 grand prize, turning every session into a chance to climb the ranks and claim victory.
Did you say we could play for free?

YES!
To kick off USA’s first match of the series, Immersive Gamebox will host a special Free Play Day on June 12th.
All you have to do is wear a soccer jersey to Immersive Gamebox, and you’ll get to play Soccer Arcade completely free.
This event will operate on a walk-in-only basis. Spaces will be limited and available on a first-come, first-served basis. But don’t worry! Guests unable to secure a slot on the day will receive exclusive return offers and discounts for future bookings.
Don’t miss out, Atlanta! Get in on all the soccer fun.