Atlanta is home to the world of Coca-Cola, proudly! We don’t play about our Coke or even our Diet Coke, so it should come as no surprise that we are the first to experience this all-new immersive exhibit in town. This immersive experience comes just in time for National Have a Coke Day. Yes, it appears there is a day for everything.
Visitors will embark on a journey that will engage all five senses. The exhibits will also explore the connection between scent, taste, and memory. There will be more than 20 exotic aroma profiles from around the world that visitors will get to explore. Guests will then get to step inside a coca cola bottle for the perfect instagrammable pic.
The creators of this exhibition wanted it to be educational as well as fun. Showing visitors how exactly scent and memory can be linked together. This experience ties perfectly with the origins of the Coca-Cola formula since the legend states that originally no formula or instructions for making Coca-Cola were written down.
Visitors will then engage in a game in the Scentscapes room. Guests will be able to unlock new visual landscapes by identifying distinct scents in a competitive game of guessing. The final part of this amazing experience is the Taste It portion. Complete the journey by sampling beverages from around the world using their new favorite scent profiles from the exhibit. These new, sleek, and immersive experiences will be a major hit this summer. This exhibition is included in all Coca-Cola World general admission tickets. Learn more here and add this to your summer to-do list.