Freehand Profit: Face Value is an exciting exhibition currently on display at the beloved SCAD FASH museum, known for an eclectic mix of exhibits delving into fashion, film, and art! This exhibit is no exhibition, as the worlds of sneakers and mask-making come together in this visually captivating collection of fabulous pieces. This month is your last month to witness Freehand Profit: Face Value, so don’t miss out, y’all!
The artist Gary Lockwood, aka Freehand Profit, meticulously deconstructs rare, expensive, highly sought-after, and classic sneakers into elaborate masks. From Bugs Bunny to hip-hop culture, the references and absurdity are beautifully paralleled into a surprising exhibit that’s become quite the buzz around A-Town.
SCAD FASH’s writes on their website, “He imbues with protective properties against contemporary injustices and crises like civil unrest, war, and climate change.”
They continue, “Acutely aware of the historical importance of masks across time, place, and peoples, Lockwood reflects on subcultural identities. Retaining the markings and style of the original shoes — including the Nike Air Max, Travis Scott Jordan 1s, Yeezys, — the fantastical, three-dimensional masks likewise engage ideas of real and perceived value.”
The exhibit concludes on September 18, with General Admission to the gallery costing $10. SCADFASH is open Tuesday through Sunday. Click here for more information and to visit their website.
Also on display at SCADFASH is Project Runway legend Christian Siriano’s People Are People. The exhibit delves into the illustrious career of the fashion designer, with Siriano’s boldest creations on display, worn by people like Ariana Grande, Lady Gaga, and Billy Porter. For more information, click here or the link below.